Driving under the influence of alcohol is one of the most significant factors that contribute to road accident occurrence. According to the the data of the Road Traffic Safety Agency, number of road accidents where one of the causes was defined as “drunkenness” in the year 2015 was 2506, so it is necessary to influence the change of attitudes, knowledge and behavior of road users about the damage driving under the influence of alcohol causes. Having that as a goal, the Road Traffic Safety Agency has initiated a new main campaign “Never…” including the campaign “Never drink and drive”.
This campaign promotes safe behavior in traffic, that is driving without alcohol. The final goal is reducing the number of victims in road accidents caused by drivers under the influence of alcohol.